It is learnt that in heavily Asian populated cities overseas like London, Vancouver and Birmingham, songs like Haule Haule, Dance Pe Chance and Tujh Mein Rab Dikhta Hai are ruling the charts on the various radio stations. It was similar with Singh Is Kinng with songs like Bas Ek Kinng, Jee Karda and Teri Ore.
The sales figures till now are around 11 lakh units and could get near 20 lakhs depending on how the film fares. The sales however will fall well short of the last YRF/Shahrukh Khan romantic venture Veer Zaara (2004).
Industry sources feel, "There are two major reasons for this first being the music is not as strong as that film and secondly music sales have generally come down from 2004 levels due to the continuing heavy piracy."